06 May, 2009

Sainsbury's Sardines


Sardines...you either love them or you hate them, right? However, we love this Sainsbury's packaging for their Portuguese Sardines. The typographic treatment is very nostalgic but giving a modern twist using bold graphic colours. Go on, go buy some good old Sardines!

1 comment:

Anonymous said...

Stuff like this is great, think Holland & Barrats have started doing some packaging like this too. How good would the store look if all the packaging was in this style.